디지털 광고 수익 늘리기
디지털 광고를 최대한 활용하여 광고 수익을 늘리세요.
추천 리소스
Fundamentals Lab
교육
제품
스토리
Bonnier News launches GenAI tool in record time
Swedish media company builds generative AI solution for efficient native content production.
Local News Publications moves to Google Ad Manager
Significantly growing their digital advertising revenue
My City Logan delivers strong digital ad presence
Capitalizing on a strong established readership in the local market.
Digital hyperlocal Crux applies new ad solutions
Monetising both hyperlocal and network audiences with direct and programmatic ads
How Eenadu increased ad fill rate and revenue by 15%
Eenadu designs new Ad Management System (AMS), increasing revenue.
Stuff, New Zealand news publisher, builds for the future
Stuff redesigned and rebuilt their site with future-fit technology.
Spanish media group catches the AI wave
HENNEO undertakes a wide-ranging initiative to integrate AI across its operations.
How a digital news site in Uttarakhand grew its digital ad revenue
Uttra News increases ad revenue by 484% with Progressive Web App technology
Dong Nai Newspaper Grows Reach and Revenue
Vietnamese publisher learns more about its readers to successfully boost engagement, and diversify revenue.
Regional Digital News Media: How Google’s Offerwall helped drive 20% increase in revenue for Sakal Media Group
Sakal Media experimented with Google Offerwall to build a sustainable revenue stream
NZME enhances data maturity & audience targeting
New Zealand publisher increased engagement and optimised registration and subscriber flows, developing a data-led lifecycle & personalised storycards on the NZ Herald.
Indonesian publisher’s numbers up with video and PWA
JabarEkspres' video advertising and implementation of PWA opened up new audiences and revenue streams
Digital makeover increases publisher’s revenue
SWA launches mobile app with monetization features and receives training for web optimization
India Today increases eCPM by leveraging First Party Data
India Today Group, builds “1View“ - a Customer Data Platform (CDP) effectively leveraging first-party data, to increase audience engagement and eCPM by +20%.
Focusing a revenue strategy on social audiences
Queerency’s Travers Johnson makes an unconventional choice for LGBTQ+ publication
Building a roadmap to revenue growth
Financial planning helps Anchor Media expand revenue operations
Taking control of organizational finances
The GNI Startups Lab helped The Record co-founder develop a new skill set and gain confidence
Enacting tactics to grow revenue and subscriber base
Armed with new confidence, the Burlington Buzz sets new revenue and audience goals
흑인 커뮤니티를 위해 소식을 전하는 언론사의 디지털 성장
130년 동안이나 AFRO는 다른 언론사에서 찾을 수 없는 흑인 커뮤니티에 관한 유익한 소식을 독자에게 전달해 왔습니다. Google과의 파트너십을 통해 디지털 수익을 성장시킬 역량을 새롭게 갖춘 AFRO는 앞으로도 사명을 위해 쉼 없이 노력할 것입니다.
다른 내용을 찾고 있나요?
수익 모델 구축 시작하기
수익원을 다각화하고, 잠재 수익을 추정하고, 새로운 제품을 출시해 보세요.
독자 수익 증대하기
구독, 멤버십, 후원으로 독자 기반의 수익을 창출하세요.
모든 리소스
전 세계 미디어 업계 전문가, 학계, 뉴스 조직과의 파트너십을 통해 제작된 도구, 교육, 리소스를 확인해 보세요.